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Sales keys for the “customer intimate” company

by RVHMaster | Apr 6, 2012 | Forecasting, Market Segmentation, Marketing, Uncategorized

Last week I wrote about Tracey and Weirsma’s great book “The Wisdom of Market Leaders”.  Over the next few blog articles I want to dive in a bit deeper and analyze each of those types from a sales perspective.  This is, afterall, a sales blog! If you...

Three reasons sales forecasting is more important than you think.

by RVHMaster | Mar 1, 2012 | Forecasting

As a sales leader, you know the importance of forecasting.  Management needs to know how much revenue you will attain in the next week, month, quarter or year.  But, my guess is that it’s more important than you think.  Here are three reasons why it’s...

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